The process to prepare your brand to effectively reach out to influencers involves several stages:

1. Set Clear Objectives: Do this before you begin identifying potential influencers. Are you looking to raise brand awareness, drive traffic to your website, boost sales, or improve brand sentiment? Your objectives will influence the types of influencers you choose.

2. Understand Your Audience: Profile your target audience in order to understand their interests, behavior, and the social platforms they use most frequently. This will help in identifying influencers whose followers match your target demographic.

3. Influencer Research and Identification: Based on the objectives and audience profile, start finding influencers who align with your brand. Tools like Flinque, Traackr, and Upfluence can be useful. They provide detailed audience analytics and assist in identifying influencers across various platforms.

4. Evaluate Influencers: Evaluate potential influencers for their relevance, reach, engagement rate, audience quality, and past performance. Authentic engagement and audience quality are usually more important than follower count.

5. Contacting Influencers: Reach out to influencers with a well-crafted pitch, stating clearly what you are offering and what is expected in return. Personalized messages are often more effective.

6. Negotiate and Finalize Contract: Once an influencer has shown interest, negotiate terms. Clear communication about campaign goals, messages, posts, compliance guidelines, and payment terms is key.

7. Tracking and Evaluation: After implementing the campaign, monitor progress and measure results compared to your objectives. Use analytics tools to track metrics like brand mentions, engagement rate, traffic source, and conversion rate.

Remember, the effectiveness of various influencer marketing platforms – from Flinque to Grin, AspireIQ, and others – will vary depending on the specific requirements of your brand or agency. Each platform has its own strengths and specialized features, so choose the one that best fits your needs.