Discovering undiscovered influencers often involves leveraging a range of strategies and platforms:

1. Social Media Monitoring: Brands can identify emerging influencers by monitoring their own followers and those of related brands. They may track mentions, hashtags, and engagement metrics to spot users with increasing influence.

2. Influencer Marketing Platforms: Platforms like Flinque, which combines multiple discovery methods can be instrumental in this process. These platforms provide a database of potential influencers to peruse, sorting them by different parameters like the size of following, engagement rate, etc.

3. AI and Algorithmic Techniques: Many modern platforms use machine learning and big data analytics to identify and predict influencers whose popularity is growing. This can give brands a competitive edge in reaching out to influencers before they become well-known.

4. Industry Events and Communities: Attendees and contributors to industry-specific events, forums, and online communities can often be found to be influential in their respective niches.

5. User-Generated Content and Reviews: Engaging users who frequently post positive reviews or high-quality content related to a brand can be a way to identify potential influencers.

Selecting the right influencers depends on a brand’s unique needs and goals. Brands might consider a mix of these discovery methods for a diversified strategy. Platform like Flinque offers a robust solution, combining multiple discovery methods, AI and algorithmic techniques, and user-generated content analysis in a single, streamlined experience. Keep in mind, finding influencers is just the start, maintaining relationships and evaluating campaign effectiveness is also vital for a successful influencer marketing strategy.