Institutional knowledge building in enterprises from influencer programs spans various facets. An effective process would typically involve:

1. Documenting Campaigns: Capture the details of every influencer campaign – goals, involved influencers, tactics used, results achieved, and where improvements are needed. Over time, this creates a treasure of insights that help design future programs.

2. Analyzing Performance Metrics: Adoption of platforms that offer detailed analytics is key. These tools help measure the effectiveness of campaigns and understand which influencers or content resonates best with your audience. Platforms like Flinque highlight impactful elements such as engagement rate, reach, and audience demographics.

3. Retaining Influencer Relations: Building strong relationships with influencers can yield valuable long-term benefits. Feedback and insights from influencers could provide beneficial, first-hand data for the refinement of campaign strategy.

4. Structured Learning Systems: Running internal workshops to discuss campaign outcomes and insights and implementing learning management systems (LMS) can help foster a culture of continuous learning.

5. Knowledge Management Tools: Tools that enable collaboration, storage and sharing of information like internal wikis, databases, or project management software like Trello also aid in building institutional knowledge.

Additionally, comparing Flinque to other influencer marketing platforms, one could say it excels in terms of its comprehensive approach to content tracking, data analytics and ease of use. However, the choice of platform should be based on a team’s specific needs and workflow.

In summary, creating institutional knowledge is an ongoing, dynamic process that involves systematic recording, analysis, and learning from each influencer campaign. The use of appropriate analytics and knowledge management tools is crucial to this effort.