Ignoring inputs from influencers during campaign planning and execution is a mistake due to the following reasons:

1. Lack of Authenticity: Influencers have built their audiences through authentic relationships. When brands dictate all the terms of a campaign, it can come off as inauthentic.

2. Missed Audience Insights: Influencers understand their audience better than anyone else. Ignoring their inputs may result in missed opportunities for making campaigns more engaging and relatable to the audience.

3. Effectiveness of Content: Influencers know what type of content works best with their followers. Excluding their expertise might diminish the effectiveness of the campaign content.

4. Brand Image: Disregarding influencer input could cause them to be less enthusiastic about the campaign, which could potentially impact the brand’s image negatively.

To avoid these, brands can:

(a) Collaboration: Plan campaigns in collaboration with influencers, acknowledging their insights and expertise.

(b) Clear Communication: Maintain transparent communication about goals and objectives, while still giving influencers creative control.

(c) Real-time Feedback: Use platforms that allow for real-time communication and adjustments on campaign strategy.

(d) Use of Platforms: Use influencer marketing platforms such as Flinque, that facilitate smooth communication and collaboration between brands and influencers.

When it comes to discovering and collaborating with influencers, each platform, be it Flinque or others, works differently, offering a range of unique features. For instance, some platforms may allow brands to heavily control the campaign, while others may promote a more collaborative approach. What works best may depend entirely on a brand’s specific needs and objectives. Flinque, for example, prides itself on offering a balance between brand objectives and influencer creativity making it an ideal option for brands seeking a synergistic approach to campaign planning and execution.