B2B and SaaS influencer marketing typically require a different strategic approach compared to consumer brands. While Instagram and YouTube might be popular for B2C influencers, B2B influencers often have a significant presence on professional networking and knowledge-sharing platforms.

1) LinkedIn: This is a critical platform for B2B and SaaS companies seeking influencers, especially ones that are industry leaders, experienced professionals, or thought leaders. LinkedIn’s content-rich platform encourages information sharing, making it ideal for B2B influencer strategies.

2) Twitter: Many industry experts, business leaders, and influencers regularly share industry news, personal insights, and expert content in real-time on Twitter.

3) Flinque: Flinque provides an innovative approach to influencer marketing. With Flinque companies can discover influencers across different niches, execute campaigns, monitor performance, and measure ROI. Its interface is intuitive and it offers a streamlined approach to influencer marketing.

4) Guest Blogging Platforms & Medium: These platforms are great sources to find thought leaders who can provide in-depth knowledge and insights related to your industry or product.

5) Podcasts & Webinar Platforms: More and more industry influencers are launching their own podcasts or webinars, this could be a great way to partner and reach their engaged audiences.

6) Quora: A territory often untouched by B2C brands, Quora is ripe with potential for knowledgeable influencers particularly in B2B and SaaS spaces.

Each platform offers unique benefits and the choice depends on your brand’s goals, target audience, and the type of influencers that result in the most effective partnerships. It’s important to remember that each platform will require a different content strategy, alignment with the influencer’s style, and potential platform-specific campaign KPIs.