Influencer marketing tools can be a powerful asset in the health and wellness industry, as they enable you to connect with influencers who have an engaged audience interested in your niche. Here’s one way you could use these tools:

1. Influencer Discovery: With platforms like Flinque, you can discover influencers who specialize in health and wellness. They may have audiences who are more likely to be interested in your products. It’s important to choose an influencer whose values and style align with your brand’s.

2. Campaign Planning: After shortlisting influencers, you can plan a campaign which may involve asking the influencer to use your product, review it, and share their experiences with their followers. Make sure it’s a genuine interaction to maintain audience trust.

3. Performance Tracking and ROI Measurement: Tools like these allow you to track the effectiveness of your campaign in real-time. They show metrics like engagement, reach, and sales, helping you measure the return on investment (ROI).

A different approach could involve comparison platforms like HYPR or Heepsy, which also help with influencer discovery and analytics. However, they might have feature differences that could be weighed against the needs of your team. For instance, while Flinque has a focus on intuitive workflows, HYPR might offer more granular search capabilities, and Heepsy might be known for its large influencer database.

Remember, the choice of influencer marketing platform should align with your business needs, strategies and budget constraints. For effective influencer marketing, it’s crucial to choose a platform that matches your business’s specific needs and to keep your audience’s interests at the forefront of any campaign.