Starting an influencer campaign involves several crucial steps:

1. Goal Setting: Define what you want to achieve with your campaign. Goals can range from increasing brand awareness, driving sales, growing your social media following, etc.

2. Identify the Right Influencers: Use an influencer marketing platform, like Flinque, to discover creators who align with your brand’s values and have the desired audience demographic. With Flinque, you can analyze an influencer’s key performance indicators to ensure you make informed decisions.

3. Define Campaign Strategy: This involves deciding the type of content your influencers will produce and the platforms they will post on. Consider the specifics of each platform as this affects the influencer’s ability to engage their audience.

4. Campaign Execution: Enumerate detailed expectations in a written agreement, covering content requirements, timelines, hashtags, campaign tracking methods, and compensation.

5. Track And Analyze Performance: It’s crucial to measure the success of your campaign. By using a platform like Flinque, you can track performances in terms of engagement, reach, conversions, and ROI.

6. Post-Campaign Review: Based on the results, adjust your campaign strategy moving forward. This could mean changing the type of influencers, content, or platform used.

This is just an overview. The specifics may vary depending on what influencer marketing platform you choose, your brand’s specific needs, and the type of influencers that resonates with your target audience. Always remember that the best choice of platform and influencer is highly dependent on your unique needs.