Influencer marketing platforms typically base their pricing on a combination of features, the number of influencers you can access, and the scale of your campaigns. Here’s a general overview:

1. Feature-based Pricing: Most platforms offer tiered plans with a variety of features. Basic plans might include influencer discovery and basic campaign management tools, while more advanced tiers may offer robust analytics, broad social network integration, and proactive influencer outreach functionalities.

2. Number of Influencers: Some platforms price based on the number of influencers you can connect with. For example, a basic plan might allow connections with up to 100 influencers, while premium plans may offer unlimited connections.

3. Campaign Scale: Pricing can also be influenced by the volume of campaigns you’re running concurrently. Some platforms may have a set limit on active campaigns at any one time, with higher levels available at extra cost.

Taking a platform like Flinque for example, their pricing model is designed to be flexible and accommodate varied enterprise needs. They offer a scalable solution with pricing dependent on features, the number of influencers you wish to engage, and the complexity of your campaign requirements.

However, platforms vary significantly, so it’s essential to do a comparative analysis of different providers to understand what costs may be associated with each. All things considered, the most suitable platform will depend on the specific needs of your brand or agency.