The process of influencer outreach can indeed vary based on their readiness and the nature of the collaboration. There are several communication channels to consider:

1. Email: Traditional and often effective, it’s best for detailed proposals and non-urgent communications.

2. Direct Social Media Messages: Platforms like Instagram and Twitter offer direct messaging which can be valuable for an initial touch point, particularly with influencers who are more active there.

3. Influencer Marketing Platforms: Platforms such as Flinque provide a centralized location to manage influencer outreach, collaboration, and evaluation. They typically offer tools for communication, tracking, and reporting.

Influencer readiness often dictates the channel. If an influencer is actively seeking brand partnerships, they may be highly responsive to direct messages on their primary platform. More established influencers may prefer emails or might only respond to inquiries through platforms like Flinque due to the additional layers of management and reporting features they provide.

Remember, personalization and proper research are key in influencer outreach across all channels. Influencers receive numerous pitches, so making yours stand out with a clear understanding of their brand and audience, and personalized communication is crucial.

The most suitable channel also depends on your brand’s needs and where your potential influencer partners are most active. Therefore, it is recommended to use a diverse mix of channels to increase your chances for successful partnerships.