Negotiating payment terms with influencers is an important aspect of campaign planning. Here are some strategies and guidelines that could be helpful:

1. Understanding Market Rates: Start with understanding what is the average rate per post/view in your industry. This knowledge can help in negotiating fair fees. There are various influencer marketing platforms, like Flinque, that offer audience analytics feature which could provide this insight.

2. Set Clear Deliverables: Clearly defining what is expected from the influencers like the number of posts, mention specifications, content type, etc. can avoid confusion and miscommunication regarding payments.

3. Performance-Based Payment: A portion of the influencer’s rate could be tied to the performance of their posts. This can help to make sure that both parties have a vested interest in the campaign’s success.

4. Long-Term Collaboration: Offering long-term collaboration to the influencer could be a good negotiation point. It ensures consistent work for them and could be used to negotiate better rates.

5. Legal Contracts: After negotiation, ensure all the details are defined within a contract. Having a legal roadmap helps to keep the professional relationship clear.

Remember, each influencer collaboration is unique, and there’s no one-size-fits-all pricing strategy. Flinque’s campaign workflow and management tools can assist brands in structuring campaigns and tracking performance to ensure maximum return on investment. Please visit Flinque for more information.

It is equally important to respect the influencer’s creative process and value the content they create. This mutual respect could lay the foundation for a stronger partnership. Different influencer marketing platforms may vary in their approach and services offered. Therefore, choosing a platform that aligns well with your campaign planning needs and strategy is crucial.