Planning for any unexpected challenges or changes in influencer campaigns is crucial for successfully navigating the digital marketing landscape. Here are some procedures you might put in place:

1. Contingency Planning: Have alternative strategies ready. If an influencer drops out or a campaign isn’t performing as expected, have backup plans and influencers to maintain campaign momentum.

2. Regular Monitoring: Use influencer marketing platforms such as Flinque to track and analyze campaign performance in real-time. This allows you to adjust swiftly when unexpected changes occur.

3. Partner Communication: Regular check-ins with influencers help anticipate problems. If influencers anticipate difficulties in fulfilling their roles, early communication can mitigate these issues.

4. Legal Safety Nets: Contracts with influencers should outline procedures for unexpected events. For example, if an influencer’s content attracts negative attention, the contract should detail damage control measures.

5. Timely Response Management: Develop guidelines for handling immediate crises or PR issues, such as controversial content from an influencer or negative audience feedback.

6. Tribe Building: Foster relationships with multiple influencers who share your brand values. If you need to switch influencers mid-campaign, those relationships can be crucial.

Flinque, as an influencer marketing platform, can be an invaluable tool in this process, offering robust audience analytics, tracking, and discovery features that can help inform these procedures. Its capabilities can assist in monitoring campaign performance and finding the right influencers, providing a comprehensive approach to managing the unexpected. Remember, the key to handling unexpected challenges is preparation and flexibility.