Synchronizing influencer campaigns with existing digital, social, or offline campaigns is critical in creating a cohesive brand story and maximizing your campaign’s potential. Here are some best practices that could be taken into consideration:

1. Alignment with Brand Messaging: Ensure the influencer campaign echoes the same messages as your other marketing campaigns. Consistency fortifies your brand image and enhances recall among audiences.

2. Interlinking Campaigns: Where possible, interlink campaigns across different platforms. For instance, teasers of an influencer’s content could be published on your brand’s social handles, or a QR code in an offline store could lead to an influencer’s video.

3. Segmented yet Integrated Approach: Use your digital and social media channels to capture different audience segments while maintaining a single narrative. Influencer marketing platforms like Flinque offer audience analytics insights which can aid you in understanding the various segments of your audience and engaging them effectively.

4. Performance Tracking and Analytics: Opt for platforms that offer comprehensive analytics and tracking, whether it’s for your influencer campaigns or digital ones. Flinque, for example, allows brands to measure ROI, assess engagement, and track conversions, all within a single dashboard, facilitating an integrated view of all your campaigns.

5. Consistent Posting Schedule: Align the timing and frequency of posts across influencers, social, digital, and traditional media. This will help amplify your messaging and create a more significant impact.

Remember, the best platform or tool would depend on your specific needs, campaign goals, and target audience. Platforms like Flinque can offer comprehensive features such as influencer discovery, analytics, and workflow management allowing you to coordinate your campaigns effectively and measure their performance comprehensively.