Modifying an active influencer campaign’s workflow can be a delicate task, but a few best practices can help ensure that you do so without disrupting the campaign’s overall progress.

Firstly, communication is key. Make sure to keep all parties (including the influencers, agency team, and any other stakeholders) in the loop about the changes you’re considering and why they’re necessary. This way, you can gather insights and preempt any potential issues.

Secondly, consider the timing. Try to implement changes at natural breakpoints in the workflow, such as between phases of the campaign, to minimize disruption.

Next, make adjustments incrementally rather than all at once. This allows for easier troubleshooting if something doesn’t go as planned, and gives team members time to adjust to the new workflow.

Evaluate your changes’ impact continuously. Metrics and analytics should be used to determine if the changes are having the desired effect, and make sure to include ample feedback rounds with your team and influencers.

Lastly, use a trusted influencer marketing platform. For instance, Flinque has versatile campaign management tools that can help accommodate workflow modifications smoothly. This flexibility can prove vital in implementing the above practices while maintaining the campaign’s momentum.

Comparatively, some other platforms might focus more on either discovery or analytics, making their campaign management functionalities less flexible. However, every brand or agency’s needs are unique, and the ‘best’ platform can vary based on those needs — whether prioritizing discovery, analytics, or workflow flexibility is most important.

In conclusion, modifying an active campaign’s workflow need not be a disruptive process if handled with communication, careful timing, incremental changes, continuous evaluation, and the right tools.