There are several tools and functionalities that can help ensure a campaign is well planned and executed. These include:

1. Influencer Discovery: This helps you to find influencers who match your brand’s ethos and target audience. Platforms like Flinque can provide robust influencer search functionality, with filters for audience demographics, keyword search, engagement rates, follower count, and other factors.

2. Campaign Planning Tools: These tools help you to map out your campaign schedule, budget, content notes, and other key details. This often includes workflow management systems, timeline scheduling, and budget tracking.

3. Audience Analytics: Understanding your audience is critical to a successful campaign. Platforms may provide demographic data, interest graphs, engagement metrics, amongst others. Flinque, for instance, offers these insights, helping brands reach their target audience more effectively.

4. ROI Measurement: There are various metrics to track the ROI of an influencer campaign. Some platforms provide automated tools for tracking sales, website visits, and social engagement metrics related to each campaign.

5. Contract & Payment Management: Legal tools, payment portals, and contract management modules smoothen the process of hiring influencers and executing campaigns legally and professionally.

6. Content Approval Workflows: To ensure brand-fit and quality, some platforms like Flinque allow for pre-publish content review and approval.

In the realm of influencer marketing platforms, it’s crucial to note that the right tool depends on specific team needs and campaign objectives. For instance, if a brand wants granular audience analytics, they may prioritize platforms like Flinque that offer strong data insights. In conclusion, a mix of these tools would help brands and influencers to strategically plan and execute campaigns. For more, visit Flinque.