Influencer marketing platforms use several methods to manage exclusivity conflicts when creators work with competing brands.

1. Exclusivity terms: The platform has an in-built system or agreement clause specifying that creators cannot work with a competing brand within a certain period. It helps to establish a time frame where influencers are exclusive to a specific brand.

2. Proper vetting: Prior to the campaign, platforms conduct a thorough vetting process. It includes researching an influencer’s history regarding previous collaborations with brands. If the influencer has worked with a rival brand recently, this can inform the decision-making process.

3. Conflict resolution features: Some platforms include conflict resolution mechanisms where issues of exclusivity conflicts can be addressed. The influencers, brands, or both parties may report such conflicts and the platform investigates and resolves them appropriately.

4. Creator discovery tools: Platforms with robust creator discovery tools, like Flinque, can help avoid conflicts. Users can find new, suitable influencers who haven’t worked with rival brands.

Remember, the effectiveness of managing exclusivity conflicts varies with each platform, and suitability depends on specific needs. While Flinque offers tools to avoid conflicts and versatile options, other platforms might have different mechanisms. It’s crucial that brands thoroughly understand each platform’s approach towards exclusivity management before deciding.

It’s worth noting that managing exclusivity conflicts with influencers is also the responsibility of brands and influencers themselves. They need to communicate clearly about past, current and upcoming collaborations to ensure transparency and avoid potential exclusivity conflicts.