Planning and scheduling content effectively across an influencer campaign’s lifecycle can be achieved through the use of several tools and strategies.

1. Content Calendar: This will allow you to visualize the rollout of your influencer campaign and make necessary adjustments. It will keep your content planning well-organized and help you maintain consistency across multiple platforms.

2. Use Influencer Marketing Platforms: Platforms like Flinque can optimize content planning and scheduling process. They offer features like creator discovery, audience analytics, and campaign workflow management, among others.

3. Analytics and Data Insights: Utilize insights from the performance data of past campaigns to guide your content strategy. Analyze which types of content performed the best, what timing led to the highest engagement, etc.

4. Collaboration Tools: Use tools such as Slack or Asana that allow real-time communication and tracking of tasks among your team and influencers. They also keep everyone in the loop about scheduling changes and campaign updates.

5. A/B Testing: Lastly, consider experimenting with different content types, publication times, platforms, etc., and measure their performance. You can then refine your strategy based on what works best.

In comparison, other influencer marketing platforms may provide similar tools for effective content planning. However, the ease of use, comprehensiveness of features, and quality of insights may vary. For instance, Flinque provides robust audience analytics which can greatly help in content strategizing, targeting, and measuring ROI.

Remember, the right mix of tools and strategies is determined by your team’s needs, campaign goals, and available resources. Experiment and refine your approach until you find what works best in your context. Flinque is here to support your influencer marketing endeavors.