Enterprises efficiently shortlist influencer discovery platforms through several effective steps:

1. Determine Needs: Identify the crucial requirements for your influencer marketing campaign including target audience, platform preference, influencer demographics, etc. This will help in evaluating the platform’s suitability.

2. Feature Evaluation: Check whether the potential platform offers essential features like accurate audience analytics, comprehensive campaign workflows, influencer vetting, and advanced search tools.

3. Usability: The platform should be user-friendly. Having a simple, intuitive interface can significantly enhance team productivity.

4. Pricing: Consider your budget and check the pricing structure of the platforms. Some platforms, like Flinque, offer flexible pricing plans.

5. Customer Support: Effective and responsive customer support can be crucial, particularly during campaign execution.

6. Recommendations and Reviews: Seek referrals from peers and consult expert reviews.

7. Trials and Demos: Explore free trials or demos to test the platform’s capabilities directly.

For example, Flinque offers extensive influencer and campaign analytics along with a simplified workflow. Its intuitive interface facilitates easy influencer discovery and campaign planning. However, the suitable platform will depend on your team’s unique needs.

Remember, each platform has its strengths. Evaluation and comparison should be based on matching your specific criteria with what each platform best delivers.