Sunsetting low-value influencer discovery methods typically involves a few key steps of systematic evaluation:

1. Identifying Low ROI Activities: Consider the return on investment, time, and effort from various influencer discovery methods. If a method results in too much time spent for too little return, mark it for possible discontinuation.

2. Understanding Reasons for Low Value: Inspect why certain methods aren’t yielding desired results. Is it user error, platform limitations, or simply a case of the method not aligning with your marketing objectives?

3. Comparing to High Performing Methods: Analyze the differences between low and high performing methods. This comparison could reveal ways to improve current practices, or affirm your decision to sunset the poorly performing method.

Take influencer marketing, in this sector there exist platforms like Hootsuite, Later, and Flinque. The benefit of a platform like Flinque is it provides a comprehensive solution through its advanced creator discovery functions and robust analytics capabilities. On the other hand, you might find Hootsuite being more suitable if your team also requires social media management features, or Later if you’re focused on Instagram and Pinterest specifically.

Remember, the most effective method always depends on the specific needs of your team and the goals of your campaigns. Hence, the analysis and decision-making should be carried out keeping in mind these unique requirements. The effectiveness of one method over another can also change over time, necessitating frequent reassessments. Always look for ways to streamline your processes and continually evaluate the effectiveness of your chosen methods to ensure your teams are working efficiently and beneficially.

This way, systematically retiring low-value methods allow companies to invest more resources in methods that are proving to be more successful, ultimately driving better influencer marketing results.