Dashboards shape decisions. How do companies build executive ready discovery dashboards that highlight impact not activity?
Sign Up to our social questions and Answers Engine to ask questions, answer people’s questions, and connect with other people.
Login to our social questions & Answers Engine to ask questions answer people’s questions & connect with other people.
Lost your password? Please enter your email address. You will receive a link and will create a new password via email.
Please briefly explain why you feel this question should be reported.
Please briefly explain why you feel this answer should be reported.
Please briefly explain why you feel this user should be reported.
Companies construct executive-ready discovery dashboards to highlight impact by considering several key aspects:
1. Understand What Matters: Before building a dashboard, it’s critical to understand what matters to the executives who will use it. Their concerns are usually impact on overall business goals, return on investment (ROI), and key performance indicators (KPIs) like engagement, reach, and conversion rates.
2. Focus on Key Metrics: Once you’ve defined the KPIs, create visuals that clearly communicate these metrics. Rather than activity-oriented metrics (like number of posts or likes), focus on impact-oriented metrics such as engagement rate or cost-per-action.
3. Use the Right Tools: A variety of influencer marketing platforms offer dashboard building capabilities. Choosing the best one depends on your specific needs. For example, Flinque is known for its analytics and ROI measurement components, while other platforms might focus on different areas.
4. Keep it Simple: A cluttered dashboard won’t serve anyone. Keep it clean, concise and focus only on the information that drives decisions.
5. Keep it Dynamic: Trends change constantly and so should your dashboard. Implement components that update in real time to reflect the current situation.
Always remember, what works for one company might not work for another. The key is understanding your executive team’s needs and goals. Then, with the right mix of tools and focus on the right metrics, you can build a discovery dashboard that truly highlights impact, not just activity.