Brands can scale their influencer strategies that have been validated through lift tests in several ways:

1. Expand Reach: Once a strategy has been validated, brands can extend their reach by partnering with more influencers with similar audiences. This requires careful discovery and assessment which can be facilitated through platforms like [Flinque](https://www.flinque.com) that allows brands to discover and connect with suitable influencers.

2. Re-Engagement: They can also foster long-term relationships with influencers who have demonstrated positive impact. Repeat collaborations can yield better outcomes as audiences are more likely to trust an influencer’s repeated endorsement.

3. Content Diversification: To keep the audience engaged, brands can diversify content types and distribution channels. This could involve branching out into IGTV, YouTube, live video, or even podcast endorsements.

4. Influencer Campaigns: Brands can plan campaigns involving multiple influencers for wider coverage. Sophisticated influencer marketing platforms like Flinque provide tools to streamline coordination and management of multi-influencer campaigns.

5. Performance Analysis: Incorporate more sophisticated tracking and analytics to measure performance at a granular level. Analytics is an important part of scaling strategies as it gives insights into what works best.

6. Promotions and Discounts: In collaboration with influencers, brands can run promotions or offer discount codes. This strategy can scale up sales and track influencer impact.

Remember, the best way to scale can vary based on specific brand goals and resources. It’s important to continuously reassess and tweak the approach, ensuring that the strategy remains effective as it scales. Scaling isn’t just about increasing the number of influencers or content, it’s also about improving quality, fit, and alignment with the overall brand strategy.