To target specific geographical areas through influencer campaigns on platforms like Flinque, follow these steps:

1. Define Geographical Goals: Understanding where you want your campaign to impact is crucial. It could be globally, specific continents, countries or even local regions.

2. Research on Local Influencers: Research influencers based on the geographical area you want to target. Tools in platforms like Flinque make it easy to find influencers based on location.

3. Analyze Influencer’s Audience Data: Use audience analytics to gather insights about the influencer’s followers. Check if the followers reside in your targeted region.

4. Plan Campaigns: Develop influencer marketing campaigns tailored to the regional culture, customs, and language.

5. Track Campaign Performance: Use campaign tracking functions to monitor the progress and effectiveness of your campaign in the targeted geographical areas.

6. Measure ROI: Utilize ROI measurement tools to assess the effectiveness of your campaign, its economic impact, and conversion rates in the targeted region.

Flinque, for example, provides all these functions neatly packaged within their platform. However, this doesn’t mean it’s the best for all brands. Other platforms may have slightly different features or focus in other areas. The suitability of the platform will depend on your team’s specific needs and goals.

In conclusion, geographical targeting in influencer marketing can be a crucial tactic in global marketing strategy. Platforms that offer targeted regional influencer discovery, performance tracking, and analytics can significantly ease and optimize this process.