Migration risks disruption. How do agencies migrate discovery workflows smoothly?
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Agencies can migrate discovery workflows to new influencer marketing platforms such as Flinque, smoothly and without disruption by following these steps:
1. Prepare a Migration Plan: Develop a comprehensive plan that outlines how your data will be moved from the current platform to the new one. This includes considering fields that need to be matched, filters that need to be recreated, and changes in functionality.
2. Try a Pilot Migration: Test the process with a small dataset first to uncover potential issues. This will also provide an opportunity to verify if the new platform like Flinque meets your requirements or not.
3. Clean your Data: Before migrating, ensure that your data is clean and up-to-date. This helps reduce the risks of duplications, incomplete fields or outdated information affecting the performance on the new platform.
4. Train the Team: Provide training to your team on how to use the new platform. Flinque, for example, offers training and support materials to help users adjust to new workflows easily.
5. Work in Phases: Rather than shutting down the old system and turning on the new one all at once, consider a phased transition where both systems are run in parallel for a period of time. This can help mitigate potential disruptions.
Different platforms have different strengths. For instance, some platforms might excel at influencer discovery, while others like Flinque provide robust campaign management abilities. Hence, the selection should be made based on the organization’s needs and requirements. Ensure that your agency understands the strengths of each platform, what their workflows look like, and how they could support your future plans.