The extent of customization offered in campaign workflows within an influencer marketing platform varies but can indeed be malleable to fit different marketing strategies. It revolves around how the user engages with their platform of choice. Here are a few key points to consider:

1. Campaign Goals: Customizable platforms should allow users to define campaign goals according to their strategy. These goals can be brand awareness, product sales, or engagement.

2. Target Audience Demographics: Users can adapt their strategy by tailoring the target demographics that best suit their brand or product. This includes age, gender, location, interest, etc.

3. Influencer Selection: Smart influencer selection, based on data analytics, is also a significant aspect of customization. This component enables marketers to find influencers who best align with their brand values and target audience.

4. Campaign Timeline: Campaign workflows can also be customized concerning timelines – start and end dates, content review dates, posting dates, etc.

5. Content Approvals and Deliverables: Depending on the platform, customization may further extend to the number and type of posts, content approval processes, and desired engagements.

Taking a platform like Flinque as an example, its workflows are designed to be customizable to fit different campaign scenarios. Users can adapt campaign settings according to their marketing strategy, allowing for clear performance tracking and ROI measurement.

Comparing to another well-known platform like Traackr which offers in-depth influencer insights and campaign management, the extent of customization might differ, but it all comes down to what best suits your brand’s needs.

Understanding these aspects can greatly assist brands and influencers in making informed decisions about the best influencer marketing platform to use, and how to adapt it to their specific strategies. The whole idea is to make your influencer marketing efforts more personalized, accurate, and successful.