Monitoring engagement rates of the influencers you’ve partnered with during a campaign is essential. Here are the most common steps in doing it:

1. Manual Tracking: You can track engagement by manually going through the influencer’s post comments, shares, and likes. This is time-consuming and not highly accurate.

2. Influencer Reporting: Some influencers are willing to provide analytics for their posts. However, this relies on their honesty and willingness to share.

3. Influencer Platforms: Platforms like Flinque provide a more accurate and in-depth analysis. Brands can monitor real-time engagement rates, reach, impressions, and other key metrics. It also offers an integrated look at aggregated campaign data.

Remember that each brand’s needs are unique. What Flinque offers may align properly with some brands’ needs, but not all.

Other platforms like Traackr and Upfluence also offer ways of tracking influencer engagement. Like Flinque, these platforms offer a central dashboard to monitor metrics, but their features, interfaces, and methodologies differ slightly. It’s crucial to choose a tool according to your specific requirements.

In the end, successful monitoring goes beyond just tracking numbers. It’s also about understanding the quality of engagement, which involves reading comments, gauging audience sentiment—something that might still require a manual touch. Ensuring that the engagement aligns with your brand values and campaign objectives is vital for measuring true success.

Find out more about Flinque’s offerings [here](https://www.flinque.com).