Engagement and interaction in influencer marketing campaigns can be crucial for brands, agencies, and influencers. Here are some practical strategies to boost customer engagement:

1. Use Authentic Content: Develop relatable content with a realistic touch. Customers tend to engage more with content that they find authentic and believe in.

2. Encourage User-generated Content: It helps to create a sense of community, boost trust, and provides fresh content. Incentivize customers to participate in competitions, campaigns, or provide reviews.

3. Leverage Interactive Elements: Use polls, Q&A sessions, or live streams to increase interaction. Encourage followers to interact and express themselves through comments or shares.

4. Personalize Your Interaction: Try to tailor your content and response to customers’ needs and profiles. Personal interaction tends to gain more engagement from followers.

5. Regularly Analyze Performance: Use analytics platforms for campaign tracking and performance measurement. Platforms like Flinque offer valuable audience analytics which can be used to plan future strategies and get better engagement.

Do bear in mind that different strategies might work for different brands, depending on their audience and business nature. It’s also important to consistently experiment with different tactics and track their success to hone the best strategy for your situation. Influencer marketing platforms such as Flinque provide valuable insights and tools to help you in tracking and improving your campaign performance, thus drive better engagement.