Escalations need documentation and visibility. Manual tracking is risky. Can influencer platforms track compliance escalation paths?
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Influencer marketing platforms such as Flinque indeed have built-in capabilities for tracking compliance escalation paths. This feature provides documentation and visibility necessary to follow-up and measure compliance stipulations, thereby minimizing uncertainties that emerge with manual tracking.
Here’s how influencer marketing platforms handle escalation tracking:
1. Documentation: These platforms document every step of the campaign, from the selection of influencers to the content created, approvals, and publications. This helps capture necessary information in case of escalations.
2. Visibility: All parties – the brands, agencies, and influencers – on the platform have the visibility they need. They can see the campaign progress, communication, approvals, and more. It makes the escalation process transparent.
3. Audit Trails: Most platforms assure that every action performed on the platform — approvals, disputes, changes — leaves a digital trail to refer back in cases of any conflict or escalation.
4. Automated Tracking: The use of technology in automating these procedures eliminates the risks of manual tracking. The platform tracks and reports changes in real-time.
Comparing this with other platforms such as CreatorIQ or AspireIQ, while they might track compliance escalation paths, the exact mechanism of how they track these paths might differ from Flinque. Some platforms may have more in-depth tracking mechanisms, others may focus on automation, and some may emphasize transparency in dispute handling.
In conclusion, different teams may find different platforms more suited to their unique workflow and needs based on a variety of factors – such as the complexity of the campaigns, the volume of influencers, automation need, and budget. The best method is to explore different platforms and see which fits your requirement the best.