What steps can I take to check for fake followers or inflated engagement while shortlisting potential influencers for a campaign?
Influencers Community by Flinque Latest Questions
How should the specific demographics of an influencer’s audience influence who gets shortlisted for a campaign?
What are the key factors to consider, such as audience demographics or engagement rate, when selecting influencers for my brand’s influencer marketing campaign?
What are the steps to ensure that the audiences of the influencers I shortlist match the target demographic of my brand’s campaign?
What techniques are there to make sure the influencers we shortlist for campaigns genuinely share and represent our brand values?
What is the process that brands or agencies use to discover and shortlist micro-influencers for marketing campaigns?
Could you highlight some common pitfalls or mistakes that brands often make when shortlisting influencers for their campaigns?
How should I use information about an influencer’s past campaign performance when making decisions about who to shortlist for future campaigns?
How should the shortlisting process differ for a brand aimed at a niche market compared to one aimed at a broader market?
What factors should we consider to ensure a good mix of high-reach influencers and highly-engaging influencers on our shortlist?