What measures can be taken to mitigate the effects of influencer turnover while shortlisting potential influencers for a campaign?

When in the process of shortlisting influencers, is the frequency of their posts a crucial aspect to consider?

How much dependency should a brand put on automated platforms for the influencer shortlisting process versus manual review and assessment?

What strategies or considerations should be taken when trying to maximize geographical relevance during the influencer shortlisting process?

During the influencer shortlisting process, how much should I be considering the influencer’s content style and tone as factors?

When shortlisting influencers, how heavily should the specific niche of a market or industry weigh on the decision?

As part of the influencer shortlisting process, to what extent should we consider the influencers’ track record or past campaign performances?