{"id":6414,"date":"2026-02-22T18:14:10","date_gmt":"2026-02-22T18:14:10","guid":{"rendered":"https:\/\/www.flinque.com\/community\/question\/how-do-we-measure-the-increment-in-brand-awareness-in-terms-of-roi\/"},"modified":"2026-02-22T18:14:10","modified_gmt":"2026-02-22T18:14:10","slug":"how-do-we-measure-the-increment-in-brand-awareness-in-terms-of-roi","status":"publish","type":"question","link":"https:\/\/www.flinque.com\/community\/question\/how-do-we-measure-the-increment-in-brand-awareness-in-terms-of-roi\/","title":{"rendered":"How do we measure the increment in brand awareness in terms of ROI?"},"content":{"rendered":"<p>If our influencer marketing campaign is targeting brand awareness, how can we measure and attribute a ROI to that specifically?<\/p>\n","protected":false},"author":0,"featured_media":0,"comment_status":"open","ping_status":"closed","template":"","question-category":[56],"question_tags":[],"class_list":["post-6414","question","type-question","status-publish","hentry","question-category-roi-measurement"],"_links":{"self":[{"href":"https:\/\/www.flinque.com\/community\/wp-json\/wp\/v2\/question\/6414","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.flinque.com\/community\/wp-json\/wp\/v2\/question"}],"about":[{"href":"https:\/\/www.flinque.com\/community\/wp-json\/wp\/v2\/types\/question"}],"replies":[{"embeddable":true,"href":"https:\/\/www.flinque.com\/community\/wp-json\/wp\/v2\/comments?post=6414"}],"wp:attachment":[{"href":"https:\/\/www.flinque.com\/community\/wp-json\/wp\/v2\/media?parent=6414"}],"wp:term":[{"taxonomy":"question-category","embeddable":true,"href":"https:\/\/www.flinque.com\/community\/wp-json\/wp\/v2\/question-category?post=6414"},{"taxonomy":"question_tags","embeddable":true,"href":"https:\/\/www.flinque.com\/community\/wp-json\/wp\/v2\/question_tags?post=6414"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}