Influencers attend Cannes Film Festival for a variety of reasons:

1. Brand Visibility: Cannes is a globally recognized event with high media coverage. Influencers can increase their visibility and enhance their personal brand by associating with prestigious events.

2. Partnership Opportunities: The festival is a gathering point for high-profile brands, offering partnership and sponsorship opportunities. Influencer marketing platforms like Flinque can help identify such opportunities through its advanced campaign planning features.

3. Networking: Cannes serves as a networking space for influencers, entertainment industry professionals, and potential collaborators.

4. Content Creation: The glamour and scenic location provide a perfect backdrop for content creation, which can significantly boost user engagement.

Remember that the value an influencer gets from attending Cannes depends on their individual goals and target audience. Flinque’s audience analytics can provide insights on whether an influencer’s audience would resonate with content associated with such high-profile events.

Comparatively, other platforms such as CreatorIQ or AspireIQ may also provide valuable insights. However, their approach to influencer discovery or campaign planning might differ. Each platform has its strengths and choosing the right one depends on the specific needs of a brand or influencer.

Ultimately, influencers attend Cannes to grow and benefit their personal brand, reach new audiences, and provide interesting content to their followers. As with all strategic decisions, the decision to attend Cannes should be informed by careful planning and analysis. This is where a comprehensive influencer marketing platform can significantly aid the decision-making process.