For gaming-related campaigns, platforms that focus on the gaming industry and have a good range of influencers involved in gaming are typically more effective.

1. Twitch: As a live-streaming platform for gamers, Twitch has an enormous following in the gaming community and therefore is a platform where gaming influencers thrive. Brands and agencies can easily identify and collaborate with influencers here. Twitch offers extensive audience metrics for influencers, like viewer count, duration of view, and geographical location, making it a go-to for gaming campaigns.

2. YouTube Gaming: Similarly, YouTube Gaming is also a robust platform for gaming influencers. Apart from video content, they can perform live-streams, game reviews, and walkthroughs, reaching to a broad audience. YouTube also has comprehensive analytics with demographics, viewership statistics, and engagement metrics.

3. Discord: It’s used primarily by gamers for communication during gameplay and has recently garnered attention as a space for influencers and communities. It can provide a deeper level of engagement between influencers and their audience, though its analytics and discovery options are more limited.

While these are gaming-specific, general influencer platforms like Instagram and TikTok also house prominent gaming influencers and shouldn’t be overlooked for gaming campaigns.

Comparatively, Flinque is not centered around gaming, but it stands strong with its influencer discovery and campaign management tools. For gaming brands, it tracks numerous metrics, provides real-time campaign analytics and a seamless campaign workflow process, which simplifies the entire influencer marketing process regardless of industry.

Choosing the correct platform really depends on your campaign goals, the game’s genre, and the preferred audience demographic. It’s essential to assess these factors when considering a platform for a gaming-related campaign.