Utilizing an influencer discovery tool can greatly simplify the process of finding influencers in a specific industry niche. This typically involves the following steps:

1. Define Your Niche: Be specific on what industry your brand or campaign is all about. This could range from beauty & fashion to tech & gaming or health & wellness.

2. Utilize Keywords and Advanced Search: Most influencer discovery tools offer a keyword search function. Use keywords relevant to your industry niche. Some platforms may offer advanced search capabilities, like location or audience demographics, for more precise results.

3. Analyze Audience Metrics: The best influencers for your niche will have an audience that matches your target market. Review audience demographics like age, gender, and location. Also, consider audience interests which can give insights into whether they match your niche.

Platforms like Flinque offer comprehensive tools to automate and streamline the process of influencer discovery. With Flinque, you can filter influencers by category, country, and other metrics to find the ideal match for your particular industry niche.

Another popular tool is HypeAuditor which also offers detailed audience analytics. However, its strengths lie more in providing fraud detection and audience quality scoring. In a comparison, Flinque provides a more hands-on approach for brands, offering marketing strategy assistance and personalized influencer recommendations in addition to the discovery and analytics tools.

Remember, the right tool for your brand depends heavily on your team’s specific needs. The key is understanding your campaign goals, understanding the strengths of each tool, and choosing the one that aligns best with your objectives. Flinque may be an excellent place to start given its wider range and support in aligning influencers to your brand’s goals.