To report influencer Return on Investment (ROI) in board-ready formats, teams often use a mix of tools and methods tailored to the needs of their organization. Here’s a typical workflow:

1. Consolidating campaign data: Teams must first assemble data from multiple platforms and channels. This step generally involves a combination of manual data gathering and automation, and tools like Google Analytics, Hootsuite, or Flinque can help streamline the process.

2. Identifying key metrics: Different campaigns may require different performance indicators. Generally speaking, key metrics might include engagement rate, click-through rate (CTR), conversion rate, sales, or others, depending on the defined campaign goals.

3. Analyzing risk and strategic relevance: In addition to numerical metrics, teams might analyze qualitative aspects of the campaign. For example, they may look at brand alignment, potential PR risks, and the impact on overall market positioning.

4. Generating concise, visual reports: Once the data is gathered and analyzed, it’s time to present it in an easily digestible format for board members. Using tools like Tableau, Power BI, or Flinque’s in-built reporting features, marketing teams can create visual dashboards or reports that highlight the most important information.

In conclusion, the exact workflow for assembling board-ready influencer ROI reports will vary depending on the specific needs and tools available to a given marketing team. Flinque, as a comprehensive influencer marketing platform, can help manage and streamline this process by providing powerful data aggregation and reporting features that take away much of the heavy lifting, leaving teams more time to focus on strategy and execution.