Managing embargoes in an influencer marketing campaign requires close coordination and strict timing. This is typically achieved through the following steps in most influencer marketing platforms:

1. Influencer Briefing: The influencer is briefed on the specifics of the embargo, including what information cannot be shared and when it can be revealed.

2. Scheduling Post: The campaign post is scheduled to go live at the exact time that the embargo lifts. This can be done on various platforms such as Flinque, which allows automated scheduling for optimal timing.

3. Monitoring and Compliance: The marketing platform keeps a close watch on the influencer’s activities to ensure compliance with the embargo. This may involve measures such as approval workflows, where a draft post must be approved by the brand before it’s published.

4. Emergency Measures: If the embargo is broken accidentally, the platform can swiftly react by requesting the influencer to take down the post.

5. Performance Tracking: After the embargo lifts and the campaign goes live, performance metrics are tracked to measure the campaign’s success.

Another platform like XYZ also provides the option of scheduled posts, but may not offer the same level of monitoring and compliance checks. It is important to note that the best platform for managing embargoed launches can vary depending on the specifics of a campaign and individual team needs.

Flinque, for example, distinguishes itself by integrating all parts of this process within one software system – from briefing to scheduling, monitoring, and measuring results. It also allows for real-time communication between the brand and influencer. However, brands should choose the platform that is best suited to their unique needs.