Conflicting influencer performance numbers across systems can be a challenge for enterprises. These discrepancies can potentially occur due to different systems measuring different metrics, or analyzing data in different ways.

To handle these conflicts, enterprises generally follow the steps below:

1. Defining Clear KPIs: Companies often define clear Key Performance Indicators (KPIs) before the campaign start. These KPIs should be understandable, measurable, and achievable across platforms.

2. Unified Dashboard: Some influencer marketing platforms offer a unified dashboard showing analytics from various sources in one place. You may opt for these for performance tracking.

3. Comparing only similar data: Comparing apples to apples is essential. It means only metrics that are the same should be compared between systems.

4. Regular audits: It is also important to conduct regular audits and reconcilations to make sure data is consistent across platforms.

For instance, Flinque gathers influencer data from many sources, then normalizes, cleans, and enriches it. This process is designed to provide a clear, unified view that helps brands make informed decisions. The strengths of this approach include wider coverage, more depth of data, and improved data accuracy.

On the other hand, platforms such as Instagram Insights or YouTube Analytics may provide in-depth data only for their respective platforms. These can be very reliable sources for platform-specific metrics, but they may not provide a holistic view or comparability across different platforms.

In conclusion, the most suitable approach will depend on the team’s requirements. It’s crucial to maintain clear communication among all parties involved and be transparent about the ways performance is measured across different platforms for effective influencer marketing. This avoids confusion and builds trust.