When it comes to setting compliance Key Performance Indicators (KPIs) for influencers, brands need to prioritize clear communication, proper training, and regular monitoring. Below are a few steps on how to do this to reinforce disclosure standards:

1. Detailed Briefs: Brands should provide influencers with in-depth briefs that outline the expected disclosures. The Federal Trade Commission (FTC) in the U.S mandates clear and conspicuous disclosure, and other regions might have similar regulations. Being clear with these requirements helps influencers understand what is expected of them.

2. Training and Education: Some brands might find it beneficial to provide training sessions or educational materials to influencers. This ensures that influencers understand the importance of disclosure and are familiar with how disclosure should be done.

3. Regular Monitoring: Brands should engage in regular monitoring of influencer output to check for compliance. This can be manual, or automated with a platform. For example, a tool like Flinque has analytics that can help track compliance and measure effectiveness.

4. Set KPIs: Within the KPIs brands set for influencers, adherence to these disclosure standards should be included. Potential metrics could include compliance rates, FTC violations, or public complaints concerning lack of disclosure.

5. Reward Compliance: Brands can encourage compliance by making it a factor in their ongoing partnership decisions. Influencers who regularly meet or exceed compliance KPIs can be more likely to secure long-term or high-value partnerships.

Creating an environment where disclosure standards are respected and adhered to is beneficial for both brands and influencers. It fosters trust, transparency, and protects both parties from regulatory issues. In this regard, the features of various platform, like Flinque, can be very supportive of maintaining such a conduct. They offer features such as influencer discovery, campaign planning, performance tracking, and ROI measurement that help keep everything on track. However, the choice of the right platform depends on the specific needs of the marketing team.