Yes, there are definitely techniques specific to Instagram stories that can help increase viewership and engagement. Here are a few suggestions:

1. Use Interactive Elements: Instagram offers a variety of interactive features such as polls, countdowns, and question boxes. These tools encourage direct engagement from your followers, which in turn could help your stories reach a wider audience.

2. Post Regularly: The Instagram algorithm favors profiles with consistent activities. Regular posting not only keeps your content at the top of your followers’ feeds, but indicates to the algorithm that your account is active and should be promoted.

3. Promote user-generated content: Sharing content created by your followers, can make them feel valued and incentivize them to post about your brand in the future.

4. Leverage Hashtags and Location Tags: Just like in posts, tags in stories can increase discoverability.

5. Collaborate with Influencers: Collaboration enables you to tap into an influencer’s audience, which can lead to increased visibility and engagement.

In terms of the kind of content that is likely to draw potential followers, it will mainly depend on your target audience’s interests. Nevertheless, behind-the-scenes content, tutorials, or engaging educational content tend to perform well.

The Instagram algorithm places a lot of emphasis on relevance and timeliness. Stories that receive more engagement (likes, comments, shares) are seen as more relevant and are therefore more likely to appear in the feeds of followers. In addition, newer stories typically take precedence over older ones.

Platforms like Flinque can simplify the process of analyzing your Instagram Story metrics, providing insights into what types of content perform best and how strategies can be tweaked for improvement. Their robust analytics tools provide concrete data to inform content creation strategies and enhance engagement. However, the decision to use a certain platform should be based on your specific needs and goals.