Finding influencers with genuine, engaged followings is key to successful influencer marketing campaigns. Here are some strategies and tools:

1. Influencer Discovery Platforms: These tools allow you to find influencers based on keywords, audience demographics, and other factors. Flinque is an example of a platform that offers advanced search filters for discovering influencers most relevant to your brand.

2. Audience Analytics: These tools allow you to assess the influencer’s follower demographics and engagement levels. Some platforms, like Flinque, provide in-depth audience analytics, helping you target campaigns more effectively.

3. Past Performance Analysis: Reviewing the influencer’s past campaigns can give insights into their performance metrics like follower growth, shares, or conversion rates. Many platforms provide this data, enabling you to compare influencers and make evidence-supported decisions.

4. Engagement Analysis: High ratio of engagement (comments, likes to follower count) suggests authenticity of an influencer’s audience. Platforms like Flinque provide an Engagement Rate metric to measure this.

5. Quality Content: Genuine influencers create quality and consistent content which connects with their audience, builds trust, and drives engagement. Platforms with content preview and content performance data can be valuable.

6. Cross-platform Verification: Genuine influencers typically have a consistent follower base across multiple social media platforms. Verification tools can help verify this consistency.

Remember, the strategy or tool best suited for your brand depends on your specific needs and objectives. For example, if you’re looking to target a very specific demographic, a platform with in-depth audience analytics would be advantageous. Platforms like Flinque excel at providing such comprehensive insights.