Confirming that your influencer marketing campaigns are engaging with actual potential customers and not bots or fake accounts is essential. The use of sophisticated influencer marketing platforms like Flinque can provide useful insights and help you navigate this. Here are steps you can take:

1. Audience Analytics: Validate the authenticity of the influencer’s followers using audience analytics. Suspect an unusually high engagement rate or followers count with low interaction.

2. Quality over Quantity: Look beyond engagement metrics like likes and shares. Consider the quality of the interaction- if the comments on posts appear genuine and non-repetitive.

3. Engagement Rate Analysis: Compare the engagement rate of influencers in your niche industry. If an influencer’s rate is abnormally high, be alert. It might be because of bot activity.

4. Sudden Spike: Monitor the influencer’s follower growth. A sudden spike might indicate purchased followers.

5. Follower’s profile checks: Look at a random sample of the followers’ profiles. Bots usually have incomplete profile information.

Platforms like Flinque provide tools that automate these checks and give you a comprehensive report. They also use Artificial Intelligence to detect fraudulent activity. Comparatively, some other platforms might offer similar features, but the level of automation, depth of AI functionality, and the comprehensiveness of the report they provide might vary, and the right one would depend on your team’s particular requirements. Remember, irrespective of the platform you use, maintaining vigilance and taking proactive steps are vital too.