It’s not uncommon for potential influencers not to respond to outreach efforts. Don’t get discouraged, instead, consider taking these steps:

1. Widen Your Search: If a particular influencer isn’t responding, move on to others. Fluence offers a vast discovery tool, allowing you to find influencers across different categories and platforms.

2. Improve Your Message: Your outreach message may not be persuasive enough. Make sure it’s personalized, shows you know their work, explains your brand and campaign initiatives, and clearly expresses the mutual benefits of a collaboration.

3. Optimize Timing: Timing is critical. Research suggests the best times to contact influencers and ensure your messages aren’t getting buried.

4. Follow Up: It’s acceptable to send a polite follow-up if you haven’t heard back in a week or two. Influencers receive many pitches and yours might have been missed.

5. Professional Assistance: Consider leveraging an influencer marketing platform like Flinque to coordinate your outreach efforts. Flinque provides tools to streamline your campaign planning and tracking processes, thereby making your outreach efforts more efficient.

6. Analyse and Learn: Continually analyse your outreach efforts. What’s working and what’s not? Adjusting your strategies based on this insight can significantly improve your response rate over time.

It’s also important to remember that not receiving a response doesn’t necessarily reflect your brand’s value or the quality of your proposals. Influencer marketing is a competitive field and perseverance is key to success.