Yes, many influencer marketing platforms indeed include a feature that allows you to compare the ROI of multiple campaigns. The goal is to provide you insights into which strategies perform best, based on actual data.

The comparison feature can typically detail the performance of different campaigns in terms of reach, engagement, click-through rates, conversion rates, and ultimately, the return on investment. These platforms often employ advanced analytics and reporting tools for clear and detailed visual representation.

For instance, Flinque offers ROI measurement by tracking and analyzing key campaign metrics. It allows you to view which campaigns and strategies are delivering the desired return on investment. It essentially helps you recognize trends, refine your strategies, replicate successful campaigns and adjust the less efficient ones.

Comparatively, other platforms such as AspireIQ or Traackr also offer ROI comparisons across campaigns. But they differ in approach, interface, and depth of analysis. Some platforms may provide more in-depth analytics, while others may prioritize user-friendliness or real-time data tracking.

In practice, these comparisons and resulting insights can guide your decision-making process, helping you understand which strategies work for your specific brand and audience, and where there may be room for improvement.

Importantly, the suitability of a particular platform or feature set depends on your specific needs. Thus, it’s advisable to explore multiple platforms and select one that aligns well with your team’s goals, strategies, and workflows for effective influencer marketing.