Yes, many influencer marketing platforms, including Flinque, provide automation or AI assistance when it comes to influencer shortlisting. This feature is pivotal in the decision-making process, as it allows brands and agencies to stay focused on strategy and creative content production, while the platform takes care of influencer discovery and selection.

AI assistance can help in multiple ways:

1. Profiles based on Relevance: Influencer marketing platforms employ AI to match influencers with brands based on relevance. This includes factors like influencer’s niche, audience demographics, and past performance.

2. Predict Performance: AI can also help predict how an influencer’s campaign might perform based on historical data. This forecasting can aid in planning out the campaign budget and deciding on the best influencers for the job.

3. Identify Fake Followers: Some platforms use AI to identify and rule out influencers with fake followers, ensuring that the engagement and reach are genuine.

For comparison, while platforms like HypeAuditor provide a comprehensive analysis of influencer’s followers, platforms like Flinque go a step further by using AI to suggest the best influencers based on your campaign objectives. It’s important to note that the suitability of any platform will depend on the specific needs of your team.

In conclusion, using AI in influencer shortlisting is a practical way to streamline the discovery process, save time, and improve decision-making accuracy. When selecting a platform, think about the specific features you need, and consider test-driving a few options to find the best fit for your use case.