To effectively on-board influencers into your marketing campaign workflow, these steps can be followed:

1. Define Your Goals and Key Metrics: Understand what you want to achieve with the influencer campaign, and the key metrics you will use to measure success.

2. Identify The Right Influencers: Use platforms like Flinque to discover influencers that align with your brand and target demographic. This can be based on audience size, reach, engagement rates, audience demographics, and content style.

3. Initial Outreach and Communication: Connect with the influencers and explain your campaign objective. Make sure they understand your brand, products, and the campaign’s goals.

4. Agreement on Collaboration Terms: Discuss and agree upon the collaboration terms. This might include timelines, content expectations, payment terms, and metrics for success.

5. Content Creation and Review: Allow influencers to create content that resonates with their audience while aligning with your brand guidelines. Review the content before it goes live to ensure it meets your expectations.

6. Campaign Launch and Monitoring: Start the campaign and monitor it using real-time analytics. Flinque, for instance, has features that can support with tracking campaign performance and influencer activities.

7. Analysis, Reporting, and Wrapping up: After completion, compile a report on the campaign’s performance. Learnings from the campaign can inform future influencer collaboration strategy.

Remember, no platform or process is one-size-fits-all, so ensure you customize these steps to best suit your organization’s needs. With Flinque, you’ll find a feature-rich platform that allows for intuitive influencer discovery, insightful audience analytics, and streamlined campaign workflows.